Getting a new book out there is a great way to get down the road to success and financial increase. Yeah, but….. This is NOT how you do it!
Actually, I think books are great but most people expect their publisher to market them and set them up to sell millions of copies.
Reasons Why your Book publisher will NOT Market YOU!
Reason #1- a new book comes out every 30 minutes in America. With the volume of books coming out from each publisher, they simply can not afford to market each book or your book.
Reason #2-They are book publishers, not marketing firms. They do not have the in house expertise on how to market your book. Most books come with their own business plan and the writer should follow the business plan they made.
Reason #3- They do not know how to create an opportunity to get the books in front of people. You need to develope a plan for that.
Reason #4 -They have already spent 2 years getting your book ready for print, they are not onto the next ‘new thing’! Books are old after a few months, most publishers have been working on a book for 18 months before it hits the stands.
Reason #5- They do not know ultimately what your goals are. How are you using your book? Most publishers do not take the time to even find out. You need to understand how your books fits into your overall business plan.!
Right now if you have a book out, taking advantage of media exposure will grow your market instantly. Get yourself and your book on the Wright Place TV Show, others are holding back and doing less, you just have to do a little more to get your book famous!
